Aim The project aims to develop a training programme on strategic enterprise development, based on a blended learning model combining e-learning and face-to-face modules, which is flexible enough to address the needs of decision-makers in small enterprises. Therefore, during the STRATEGY-TRAIN project, a curriculum, modular e-learning-content and instructions for trainers and coaches working with the target-group in face-to-face sessions, have been developed. The project basically targets small enterprises of all sectors, although the pilot tests in Austria, Bulgaria, Ireland and Greece have concentrated on services oriented enterprises.